The Ford Employee Pricing Sales Event is a promotional initiative by Ford that offers the same vehicle pricing to the general public as it does to its employees. Here's a breakdown of key points:
- Purpose:
- Ford aims to provide customers with significant savings during economically uncertain times.
- It's presented as a "handshake deal" with American consumers.
- Availability:
- The program runs from April 3rd, 2025, through June 2nd, 2025.
- It applies to a wide range of 2024 and 2025 Ford and Lincoln vehicles, including those with gas, hybrid, plug-in hybrid, and diesel engines.
- The program runs from April 3rd, 2025, through June 2nd, 2025.
- Exclusions:
- Certain models are excluded, including:
- F-150 Raptor and Bronco Raptor
- Specialty or limited-edition Mustang and Bronco models
- The newly redesigned 2025 Expedition and Lincoln Navigator SUVs
- The entire Super Duty truck lineup
- Certain models are excluded, including:
- Important Considerations:
- While the "employee pricing" sounds good, it is important to know that Ford, in conjunction with this program, also reduced other incentives, such as some rebates, and raised some financing rates. So it is very important for the consumer to do their due diligence, and compare all of the numbers.
- It is also important to know that not all dealerships are required to participate.
- Additional Incentives:
- For electric vehicle buyers, the employee pricing can be combined with Ford's Power Promise program, which includes a complimentary home charger and standard installation.
- For electric vehicle buyers, the employee pricing can be combined with Ford's Power Promise program, which includes a complimentary home charger and standard installation.
In essence, Ford is offering its employee discount to all U.S. buyers for a limited time, but with some exclusions and changes to other incentives that were previously available.